Campaign Autopsy

Your campaign underperformed. Find out exactly why.

A full diagnostic on a failed or underperforming B2B marketing campaign. You tell me what you ran. I tell you specifically what broke and how to fix it. No guesses. No frameworks. No vague recommendations.

$500 Early access price. Delivered in 48–72 hours.
Start your autopsy Pay now — $500

Fill the intake form first. Payment is the last step.

The problem

Most campaign post-mortems miss the point.

The usual debrief goes like this: impressions were fine, CTR was low, probably the creative. Or maybe the audience was off. Or the timing. You get a list of possible reasons and no way to know which one actually killed the campaign.

That's not a diagnosis. That's a list of suspects with no conviction.

Campaign Autopsy works backwards from the result. What happened at each stage, what the numbers actually say, and which specific decision upstream caused the downstream failure. One clear answer you can act on.

What you get

A three-part diagnostic report. No padding.

Delivered as a PDF within 48–72 hours of receiving your intake form. Clear sections. Short sentences. Specific findings only.

Part 01

The failure chain

A step-by-step breakdown of where the campaign lost momentum. Each stage scored: message, targeting, offer, channel fit, timing. The specific point where it broke.

Part 02

The actual diagnosis

One primary cause. The thing that, if you'd gotten it right, would have changed the outcome. Not a list. One finding with the evidence that supports it.

Part 03

Three specific fixes

What to change before you run the next version of this campaign. Each fix is specific to your situation. Nothing generic. Nothing that requires a six-month strategy overhaul.

How it works

Three steps. 72 hours.

  1. 01
    Submit your intake form

    Fill in the Campaign Autopsy form. You'll be asked about the campaign objective, the channels used, the targeting approach, the creative and copy, the results you got, and what you expected. This takes 20–30 minutes. The quality of your diagnosis depends on the quality of what you submit. Be specific. Don't edit yourself.

  2. 02
    Pay

    After submitting the intake form, you'll be redirected to payment. $500, flat fee. Work begins after payment clears. No partial reviews, no sliding scale. The price is the price.

  3. 03
    Receive your report

    The Campaign Autopsy report arrives as a PDF within 48–72 hours. If I need clarification on anything in your intake form, I'll email you at the address you provided. Most reports are delivered closer to 48 hours than 72.

Fit check

This is for you if.

This works for

  • B2B campaigns that ran and underdelivered on the primary metric
  • Founders who ran the campaign themselves and can't see where it broke
  • Marketing leads who need an outside read before presenting internally
  • Teams where the campaign ran but the sales team says the leads were wrong
  • Anyone about to rerun a campaign that failed and wants to know what to change

This doesn't work for

  • B2C campaigns. The diagnostic framework is built for B2B.
  • Campaigns that haven't run yet. This is a post-mortem, not a planning tool.
  • Campaigns with no data. If you don't have results, there's nothing to autopsy.
  • Anyone who wants a consultant relationship. This is a one-time diagnostic.

One campaign. One diagnosis. One path forward.

If you ran a campaign and it didn't work, you have two options. Run it again and hope something changes. Or find out what broke and fix it before you spend the budget again.

$500 Flat fee. 48–72 hour delivery.
Start your autopsy Pay now — $500

zerohype@proton.me if you have questions first.